District Furniture & Appliances - "Come Down to the District" (Commercial, 1978)
By request, here's an earworm-inducing commercial for District Furniture and Appliances, with banjo-infused old-timey dixieland-type music in the background and a sale offer on a Sylvania 19" color TV plus a pair of lounge chairs - all for only $379. (Golly gee! Where can you find such an equivalent deal today?)
The jingle is a takeoff on the popular old-time tune, "Waiting For The Robert E. Lee.".
District Furniture and Appliances was located at 4501 South Pulaski.
Voiceover by ??
This aired on local Chicago TV some time in 1978.
Date Uploaded: 05/26/2017
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Szake 05/26/2017 Reply
This jingle was based off of the song "Waiting For The Robert E. Lee." The furniture shot, but not the logo or banjo player looks like it could have been shot in the Ridgewood High School TV Studio, from the white cylorama curtain to the C stand light just in the frame on the left side of the screen. They had just rented a servo zoom controller to upgrade a manual crank zoom and were probably ancy to use it. There was also a locally produced Preparation H ad pretending to be at a race track shot on videotape with the same setup.
Szake 05/27/2017 Reply
Rick: That jingle was referred to on the Bill Leff show you and I were on late night on WGN Radio back in December of 2012.
The song is public domain, and I heard it in one of those bouncing ball sing along cartoons, I recognized it as the District Furniture song. https://youtu.be/-htiKj4nVcw?t=3m52s
Nice Photoshop job of combing the intro and ending graphics into one thumbnail image.
Smctopia 05/27/2017 Reply
"Waiting for the Robert E. Lee" shows up in a lot of stuff from this era, including an episode of Laverne & Shirley (in one of the Shotz Talent Show episodes) and in Disney's Bicentenial "America on Parade" in their theme parks.
W.B. 05/28/2017 Reply
Wonder if that song was what was floating in Joan Baez' head when recording her version of "The Night They Drove Old Dixie Down" whereby how she sings one of the lines, sounds like "There goes the Robert E. Lee."