True Value Hardware Stores - "Tru-Test January Paint Value Days" (Commercial, 1978)

Here's a commercial for True Value Hardware Stores offering values on Tru-Test Paint for the month of January. Featuring E-Z Kare Latex Flat Enamel for $9.97/gallon and Sat-N-Hue Flat Interior Latex (in 44 decorator colors) for $8.97/gallon. (Custom colors higher.) In effect until January 22nd 1978 at participating True Value Hardware stores.

Voiceover by Chicago TV legend Lee Phillip.

This aired on local Chicago TV on Wednesday, January 18th 1978.

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